3 Major Global E-commerce Trends in 2017

Nobody can argue about the prevalence of the internet and how it has completely changed businesses. E-commerce is now a norm and as internet use has become a global phenomenon, so has e-commerce.

Wise online merchants will therefore pay close attention to the trends so that they can devote their time and resources to profitable ventures.

So… what are these trends in 2017? What can you expect? Where do you think consumers are now pitching their tents?

Well… let’s answer a few of these questions, take a look below.

The Rise of Mobile Technology: mobile technology has completely revolutionized how we communicate and do business. In 2016, the sales of mobile devices completely exceeded the projections. The mobile industry is growing at an unprecedented rate and retailers should capitalize on this. It not necessary to go into the sales of mobile devices (you can do this if you have the capital and a good marketing strategy), but more effectively, if you have a website or blog, you can have it optimized for mobile use, making these micro changes will enable your customers to easily access your websites and consequently your products as well; making business easier and faster.

The Rise of China: The Chinese market has continue to grow year by year, and it is showing no signs of slowing down. China’s manufacturing culture along with the great consumer optimism makes China a great place for doing business. If you are not working with a Chinese factory by now, maybe it is time you consider doing that. Doing business in China has all sorts of advantages asides from being smooth of the entrepreneur’s pocket. If you haven’t done anything with China before and you are considering taking this step, then you need not worry, we have courses specially dedicated to handling Chinese-related issues, including product sourcing, getting a good factory or supplier. You can check out our courses here.

Technology and Customization: More and more people are now interested in technology and customization. The latest study by Deloitte revealed that 12% of consumers are interested in technology customization for their products and about 19% of them are willing to pay an extra 10% to personalize or customize products that they buy. Whether it is a wristband or an iPhone case, these numbers reveal that a lot of people want their products to be personal and unique.

This presents a great opportunity; you can decide to offer product customization for an extra price. The simple truth is that people want to feel special; all you have to do is help them get there! This would give you a massive advantage over your competition who are only out to sell products and ignoring the primal human need to be special.

Half of the year is gone, but no matter, these trends are here to stay. So, get back to the drawing board and integrate some of these into your strategy.

Have you noticed any other new trends taking shape? Let us know in the comment box below!

Take care.

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