Easy Steps to Take Advantage of the Holiday Season and Make More Money

Christmas is just around the corner; buyers are gearing up to make holiday purchases, and gifts for their loved ones. Did you prepare ahead for this season as we advised earlier??

Right now a lot of e-commerce businesses are struggling to put together marketing plans to handle 2017’s holiday sales. This last-minute scrambling is not healthy; planning for the Yuletide is something that should have been done months ago!

Okay, okay, I’m not gonna scold you too much! After all, the deed is already done, and there is no use crying over spilled milk, but if the question on your mind is how do I correct my mistakes, how can I take full advantage of this holiday season and make profit?

Then…. You’re in luck!

I have answers!!

Today, we’ll be looking at ways you can improve sales and take full advantage of the holiday.

1. Revisit your email list: We have continually emphasized on the merits of building an email list, as a good online merchant, you should have one by now. There is no better time to utilize your email list than during the holiday period. Your email list consists of people that are regular customers, familiar visitors on your websites and people that are really conversant with your products and what you have to offer. It is time to reach out to these people and inform them of your new offerings for the holiday including discounts prices. Let them know that you value their patronage and encourage them to take advantage of any sales promotion you are offering for the holiday. Maintaining contact with previous customers is essential to having repeat buyers. Do not neglect your email list!

2. Coupons! COUpons! COUPONS: Nothing makes a customer feel better than the feeling of “making a deal.” Give your customer this feeling this holiday season by distributing coupons and discount codes. This will increase the number of visits your website will get and also the chance of visitors making purchases! Everybody knows free shipping and other discount promos help with sales, so why get left behind, take full advantage of this during this holiday season! Don’t be selfish, encourage your customers to make deals with you, remember the controversial president of a certain country got rich by making deals. Deal-making is a crucial part of sales, embrace the coupon!

3. Customer Service: This holiday season is a period of showing love and kindness, why don’t you transfer these traits to your customer service? Begin to spend time engaging your customers and providing support through your various platforms including social media. This not only helps builds the anticipation, but also makes your customers more endeared towards you, and help expand your customer base.

So you see, even though customer service and engagement might seem like a time-consuming endeavor, it is definitely worth it! Every merchant needs loyal customers, and good customer service offering is a step in the right direction.

Remember, the holiday season is already here, don’t waste time, start implementing these tips so that you can reap the full benefits of Christmas, end the year on a good note and smile home to the bank!

Best of luck!

 

 

 

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Last Wall Comments

 
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 Cyril says at 10:01 et
Btw, I got a reply to my question "How many keywords to put into listing?" from Amazon!

Response from amazon directly:
Greetings from Amazon Seller Support, There is no "right" amount of keywords that should be provided for a product. There is a 1,000 character limit for keywords. These 1,000 characters can be provided all on one line or split between 5 lines.
 
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Claudia says at 10:01 et
Thank you Cyril!
 
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 Mister A says at 21:14 et
Is Retail arbitrage even worthwhile anymore? i checked Target, Walmart, Toys-r-us and profit margins are too low for me.
 
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Claudia says at 21:14 et
We already discussed it... See the video "why i hate retail arbitrage". In short, yes it works but it's much more complicated and it's basically another JOB not a passive income. I would not get into it this year. It's hard to scale if you are just starting out and don't have assistants to help you find producs, list them...
 
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 Dylan says at 21:14 et
There are many other big issues with RA and it will get harder and harder.. FBA is a way to go this year
 
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 Elena76 says at 21:22 et
UPC? what's that code? better to buy from original or from resellers?
 
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 Uncle Sam says at 21:23 et
UPS is Universal Product Code A barcode used for tracking trade items in stores. It usually has 12 numerical digits, which are uniquely assigned to each traded item (GS1 US). You can buy it on speedybarcodes and other sites.
 
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 jo says at 21:27 et
Do i need to hire VA??
 
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 Alice says at 21:27 et
If you are scaling up YES! If you are just starting NO! Learn first yourself, then outsource!
 
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 victoria says at 21:28 et
A VA is a virtual assistant, mostly freelancer. A large majority of VA's are in countries like Philippians or India. Most have a decent ability to understand, speak and write English and help you with customer support, scheduling, proofreading etc.
There are a handful of websites where you can hire a VA, oDesk, Fiverr etc. How much to pay.. For VA's in the Philippians you can find a good worker that's decent with English for $3-5/hr and a very good worker that's fluent in English for $6-8/hr
 
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Cathy says at 13:48 et
Hi Everybody! My name is Cathy and I'm new here. Excited to be here and get started!
 
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 jo says at 13:49 et
Welcome Cathy, you will love it here!
 
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william says at 02:26 et
? I have went thew 4 of the 4 videos in Module 1, my question is should I go back and work one module and work that one before going to the next one is this how this work
 
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 Mike says at 02:27 et
Well, it's best to finish full module so you have a big picture of tools that you can use and full understanding of the structure, and then implement it!
 
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 Speedy says at 02:35 et
i agree with mike. but in some videos where they show specific apps, it's good to install those apps when you already have a store installed , or just re-visit the video again later! Cheerssssss
 
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william says at 01:07 et
thank MIKE WILL DO
 
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Sallyann says at 06:42 et
hi after taking the steps to show you my store I realised that i did it in hast and have closed it, by the way thanks for all the comments they were super useful!
I am going for my original niche and I have several ideas for others once im up and running. I am very impressed by the help you get here, from the keyword, title generator, the filler and bullet point generator and everything else, all great in helping newbies like myself.
i would like to ask that once i have my shop up and running and looking great would it be an option to do a full launch campaign with one of the email companies to send out emails to your target audience? I have seen ones advertised and I am realistic about the feedback and actual conversions but i don't have an email list yet and this seems to be a great option. let me know

thanks
 
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 Alice says at 06:43 et
thank you and that's a good plan. what companies do you mean specifically?
 
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 Mike says at 10:18 et
New video added: "Sellers Summit conference insights: How to choose the right product?" in the FBA Mastery Bonus Section. Enjoy!
 
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 Highlander says at 10:19 et
thank you for continues support mike!
 
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 Tyro Meg says at 16:05 et
great video, thank you for sharing!!
 
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 Mike says at 05:03 et
Hi guys, several new videos were added to the course on product selection and shopify apps! Enjoy!
 
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Dimitrios says at 16:12 et
Hello,
I just started in this member's area. I am using AsinInspector for researching Amazon products and I compared its results with Best Seller Finder. I have noticed a huge difference in Estimated Monthly Sales. Best seller finder shows almost three or four times more sales. Can you explain why this is happening?
 
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 Mike says at 16:14 et
We'll check! probably different update time, as asin inspector is usually updating more often!
 
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sol says at 05:00 et
I want to better my bullet points as i mentioned i have many best sellers and in house softwares that i built myself but i am lacking in describing my products so wwell
 
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 Amelia says at 05:00 et
try bulletpoints tools and keyword research!