Simple Steps to Effective Customer Communication This Holiday Season

Communication is the backbone of any business. Running a successful e-commerce business demands that you, the seller, is able to communicate efficiently; your product description, its merits, and even what your customer stands to lose if they fail to make that buy. But communication doesn’t stop there! It isn’t all about the product!
The customer takes the cake for the most crucial aspect of communication!
You need to get these guys to trust you, and this requires a whole new set of skills other than just yapping about your product!
So, now you’re probably asking, how do I go about building a great communication system??
Well… that’s what I’m here for. Let’s tackle some smooth methods that’ll help you build better trust and relationships with your clients.

Honesty: this is the first step in building a trustworthy brand. Be transparent with your customers, let them know what to expect from your business in every aspect. Whether it’s the product features or your availability, you should set the standard of honest and realistic expectations, so that your customers don’t feel disappointed at the end of the day when you fail to give them what you have promised. The cliché sales adage which says that you should under promise and over deliver is no joke! It may sound like old school stuff, but this is the truth about selling, honesty will give your customers a reason to keep coming back.
Take down recordings: For the sake of future references, it would be ingenious of you to take down records of the techniques you have employed in the areas of communication or sales, and use it as a reference for future transactions! Recording progress will allow you to see what is working for you and what isn’t.

Have a central support area: when you have too many channels or outlets for reaching out to customers, it will become a cumbersome task to handle all the messages coming from these channels simultaneously. The wise thing to do will be to channel customer support to a central location. For example, instead of providing customer support on Facebook, Twitter, Instagram and your email, you can simply direct all requests or inquiries to your email. This will help you to be more efficient and prevent unnecessary fatigue. On the other hand, if you’ve got the money, you can hire capable virtual assistants to assist with inquiries on your other media.

Get an auto-responder email setup: if you don’t have an auto-responder email by now, then you should stop reading and go have one setup now! Auto-responders will help let your customers know you have gotten their messages and will update them on your response times, which is great in helping the customer feel much more comfortable, and that’s a plus for you!

A great communication system setup will ensure that you have happy customers, return buyers and consistent profits. There is a direct relationship between communication and sales, hope I’m communicating effectively *pun intended*

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Last Wall Comments

 
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 Ethan says at 21:01 et
i look to scale up my business and get more help.. where to find assistants?
 
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 Evan says at 21:01 et
Check great filipinos workershere onlinejobs.ph and assistant on Upwork, freelancer.com and fiverr!
 
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 Mister A says at 21:14 et
Is Retail arbitrage even worthwhile anymore? i checked Target, Walmart, Toys-r-us and profit margins are too low for me.
 
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Claudia says at 21:14 et
We already discussed it... See the video "why i hate retail arbitrage". In short, yes it works but it's much more complicated and it's basically another JOB not a passive income. I would not get into it this year. It's hard to scale if you are just starting out and don't have assistants to help you find producs, list them...
 
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 Dylan says at 21:14 et
There are many other big issues with RA and it will get harder and harder.. FBA is a way to go this year
 
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 Fadey says at 21:26 et
hi friends.. PREP question. do i have to do PREP myself??
 
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Claudia says at 21:26 et
No.. There are many companies who are set up just for this type of service, see resources section!
 
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 emma says at 21:28 et
What are the ways to ship stuff from CHina to USA?
 
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Claudia says at 21:28 et
You can choose Express courier, Air freight, and Sea freight. Incoterms rules can be FOB, EXW, usually i suggest to choose FOB. So its not your duty to worry about exporting fees and china customs..
 
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 Aria says at 21:31 et
What shopify app allows you to quickly make branded Tshirts etc?
 
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 wing11 says at 21:31 et
@ARIA Try Teelaunch app, super easy to make tshirts, etc
 
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 nicholas says at 21:40 et
welcome guys, i am new here.. i was wondering what upsell and funnel apps you guys are using and why?
 
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 Tyro Meg says at 21:40 et
Welcome friend I tried clickfunnels its good but not integrated with shopify.. Use clickfunnels to build your landing page for facebook ads promotions and collect leads and THEN send them to shopify via followup series..
 
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 Alice says at 21:41 et
For shopify try One click Upsell by Zipify. also Product Upsell.. You can set up rules for upsell offers. Klavio works well for retention emails..
 
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 wing11 says at 21:42 et
Are there any alternatives to clickfunnels?
 
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 Amelia says at 21:42 et
Check Leadpages it allows to gather leads on your own website so you can follow up and market to your list.
 
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 Speedy says at 21:41 et
Guys, i am lost with all the VAT paperwork in EU, any help?
 
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 Uncle Sam says at 21:41 et
Check FBA-hero .. helps you to setup and grow your Amazon business in Europe. Reach 700 million new customers fast, easy and secure.
from their site "We take care of your company EORI and VAT registration and all ongoing tax returns. Get your products not just translated, but localized to all 5 marketplace languages.
 
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 Evan says at 22:18 et
I am planning on going to China in late April to meet suppliers and Canton fair.
 
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 karina says at 22:19 et
Great idea Evan! Do we need visa for CHina?
 
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 Spider Fuji says at 22:19 et
who "we"? most europeans and USA guys need yes but it's a formality... book the flights and hotels and you get it.
 
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 Speedy says at 22:20 et
What's canton fair?
 
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Claudia says at 22:21 et
China Import and Export Fair, also known as the Canton Fair, is held biannually in Guangzhou every spring and
autumn, with a history of 55 years since 1957. The Fair is a comprehensive one with the longest history, the
highest level, the largest scale, the most complete exhibit variety, the broadest distribution of overseas buyers and
the greatest business turnover in China http://www.cantonfair.org.cn/en/index.aspx
 
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Leslie says at 01:27 et
Videos provide two examples of searching niche. I need more. By the time I go to camel, and best finder, and video, back and forth, i get lost. I thought I found something, all looked good, until I went to aliexpress. Price was more than amazon! That was hours of research for a dead end. Maybe I'm not doing it right.
 
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 Father says at 01:30 et
Aliexpress price does not have to be lower than amazon.. Aliexpress is only good for Shopify Dropshipping business.

If you plan AMAZON FBA business, then check prices on Alibaba, not on amazon! hope it helps!
 
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Leslie says at 22:56 et
Can't do FBA until business succeeds. The lower the price when buying, the better one can compete with anyone. I don't want to stock or ship, so I'll stick with the dropshipping model. I'll Keep searching I guess.The videos however are very good. Some company tried to sell me $3500 dollar CDN course on dropshipping. Was already doing what they are teaching. This is way better!
 
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Claudia says at 22:57 et
Thank you Leslie. Don't buy into overpriced courses. All the tools you need is right here. FBA model you can also start without big investments using the "alibaba wholesale" instead of whitelabelling... One of the videos cover it.
 
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 victoria says at 08:06 et
My advice for people who are not successful with dropshipping/shopify - remember its not just about the product but the ads strategy!without building REAL community cold traffic ads just don't work to the cold traffic. I see others who are successful with dropshipping among my partners do a serious community and devote great effort into building it (like baby / moms community) or funny products community.
paying just for clicks to cold traffic with no community just does not work, no matter how hard you work or how much you test! So my advice is first build a facebook community before paying for facebook ads. there is some great video about it in the sells like hot cakes course in the end of the shopify mastery.
 
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 Speedy says at 08:06 et
Great point. People love to buy from people they like!
 
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Jaikishin says at 03:40 et
Hi guys need help to configure the theme like the videos how do I color backgroundto the main menu and put the menu on the side bar on the collections page ? Help
 
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 Evan says at 03:41 et
In shopify go to menu Online Store - > Themes -> click customize theme.
 
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Oliver says at 04:35 et
how do you add a logo to the shopify store
 
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 emma says at 04:36 et
you can do in your store Theme settings very easily.