5 Reasons You Haven’t Gotten Your First Sale Yet

Starting any business is not easy; starting a successful e-commerce business is no walk in the park either!

Knowledge is the key and working on the road of ignorance won’t get you very far.

The good news is that you are not alone!

We understand the rigors and mistakes a beginner can make because we used to be noobs ourselves, but we have decided to help stir you in the right direction by turning your focus to important things you should concentrate on, that will take you from ZERO to HERO!

Let’s dive in!

Reason #1: Ignoring social media

Social media marketing has transformed the e-commerce landscape, and it is not so difficult to see why. Social media provides a platform for interaction and expression; it is the single driving force that has turned the internet into a global village! Businesses that capitalize on this are prone to succeed. However, one must be careful, because when doing social media marketing, you have to get it right! Targeting the right audience, using the right words and images are some of the prerequisites for social media marketing success.

Reason #2: Selling the wrong product

Nothing can drive a business down the drain faster than selling bad products. It is never easy to select the right product, research must be done, and this encompasses competition research, product research, and niche research. Selling the right product boils down to doing your homework properly, substituting laziness for this research work will only lead you to pick bad products (which you think may be good), and this is as good as shooting yourself in the foot!

Reason #3: Using poor product image

Your product image says a lot about your brand and the quality of products you are offering. Now, you may be offering a good product that any serious buyer will want to purchase, but because you have selected a poor product image which doesn’t depict your wares in good light, your potential customers will run to the next store. Always utilize high-quality images, preferably, images that show your products being used by another human being; this would subconsciously create empathy and social value. Whoever said “pictures speak a thousand words” clearly had e-commerce in mind 🙂

Reason #4: Weak SEO implementation

Search Engine Optimization (SEO) is one thing you should ignore if you don’t want your store or products to be seen by people. I am guessing this isn’t your wish! SEO is a broad topic that involves the correct use and application of keywords, adwords, and even images. It is basically a manipulation that allows the algorithm of most websites, including Google and Amazon to pick up on your products/store and rank them high whenever a customer searches for a particular item. So, I’m guessing you want your products to be at the first thing a customer sees when h/she makes a search, if this is the case, then you better pay attention to your SEO!

Reason #5: Failure to analyze the competition

Ignoring the competition might sound good on paper, but trust me, this is a dumb move! Things are rapidly changing, and new tricks and ways of doing things are always pop up every day. In e-commerce, this rings true! How will you know the latest trends or tricks, if you don’t eavesdrop on your competition once in a while eh?

Analyzing your competition will keep you in the game and help you know what they are doing and how they are doing it, this will help you to strategize, modify or make new plans that will position you for success! Confused about how to stalk your pesky competitors, then you can check out our easy to use tool; the competitor spy tool.

There you have it guys! Implementing these tips will surely help you get the ball rolling in the sales department, and once you can get your first sale going, then you can get two more, ten more, a hundred or as much as you want.

But… you have to get that positive vibe going by getting the first one! I challenge you to get out and start practicing what you read, as there is no surer way to complacency and stagnancy than inaction.

Keep selling guys!

 

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Last Wall Comments

 
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 James.W says at 21:11 et
Hey pals!!! Is dropshipping legal on amazon? or just shopify?
 
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 Mia says at 21:11 et
here is what amazon policy says "Drop shipping, or allowing a third party to fulfill orders to customers on your behalf, is generally acceptable. Be the seller of record of your products;
Identify yourself as the seller of your products on all packing slips and other information included or provided in connection with them; Be responsible for accepting and processing customer returns of your products; and
Comply with all other terms of your seller agreement and applicable Amazon policies.
https://www.amazon.com/gp/help/customer/display.html?ie=UTF8&nodeId=201808430
 
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 Olga says at 21:11 et
It's not illegal. Dont listen if people say it is. Read amazon link above!
 
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 Raven says at 21:23 et
How do i win buy box??
 
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 Claudia says at 21:24 et
We already discussed it.. Please SEARCH first... In short.. Sell your own product and get rid of hijikers! See more http://www.amazon.com/gp/help/customer/display.html?nodeId=200401830
 
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 JO says at 21:30 et
Where can i run retargeting???
 
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 Claudia says at 21:30 et
There are many advertising networks allowing you to start a retargeting campaign for your online store. Facebook, Google, Twitter. Use retargeting apps such as Rontar (for retargeting on Google) and RetargetApp and Shoelace (for Facebook retargeting).
 
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 Mother Wit says at 21:40 et
What fullfilment services you use?
 
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 Rob says at 21:40 et
Try Shipwire to ship to US customers and across Canada, shipwizmo.com, maybe even Fulfilled by Amazon? Also ZhenHub they have fulfillment centers around the world - China, USA, UK, Germany, Australia.
 
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 Mister A says at 17:40 et
How accurate are sales estimates based on BSR?
 
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 Aria says at 17:42 et
It's pretty accurate but it's only a GUIDE, not exact amount. You need to understand that amazon does not release real sales amounts on public. So it's an EDUCATED GUESS. The problem is that all of that information is based on the sales rank at the time you are viewing the product. So if they ran some promo last week they have more BSR than usual.

That's why good to use TRACKING tools like "Track my product" in sells lik ehot cakes..
 
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 Lane says at 17:44 et
FBA toolkit, Unicorn smasher, Jungle scout, all give you some estimate. Nothing is "ACCURATE" and cant be accurate as you dont know real numbers, only amazon does... all tools just try to help you research. Dont worry about "accuracy".
 
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 Dylan says at 23:08 et
I want to get in touch with a customer that left a one star review. I've been through all the reports and cannot find them!
 
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 Lane says at 23:09 et
Click on Orders and then click on Manage orders. if they have left their actual name, you can find them through a paid tool called 'sellermail'.
 
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 Claudia says at 23:10 et
Let go... Most likely it's your competitor, more over amazon does not allow you to ask customers to remove bad reviews directly. You can get in trouble. Nobody expects your product to ONLY have 5 start reviews, so don't worry about it. You can't please everyone. Just keep providing great service and good reviews will cover a stinker!
 
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 Claudia says at 23:10 et
You can remove however negative Seller FEEDBACK pretty easy. See our video on that.
 
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Sathaporn says at 01:27 et
I just starting to do a dropshipping with Shopify and I'm from Thailand. How can I get customers trust me from USA?
 
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 James says at 01:29 et
Dont say that you are from Thailand on your store. Buy a virtual address in USA, use fiver to proofread the texts (very cheap). See the video about building credibility, it helped me a lot
 
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 K1nggg says at 03:11 et
i agree with james. many of us are not from usa so it's not a problem where you are from!
 
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 Violet says at 03:14 et
Sathaporn, make sure your store looks trustworthy, follow the common steps outlined in the video lesson about building trust.
- virtual address
- phone number in US
- forwarding service (to forward returns)
- hire virtual assistant to proofread your english if you struggle with english. (on fiverr for $5)
- put trust seals
- be clear about delivery time
- provide great tracking and good customer service to keep customers happy
 
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 Ted says at 03:25 et
Summer is coming soon, think of summer related products.. just got mail from suppliers of the Beach Blanket (similar to https://www.amazon.com/dp/B01LZ1555T ) they might go big this summer, keep an eye on it, best seller tool shows good numbers.
 
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 Mike says at 17:06 et
New tool - the Slogan Maker
http://sellslikehotcakes.co/slogan_maker.php
The Slogan Maker allows you to generate catchy slogans and titles for
your marketing materials. If you refresh - every time you get a new
idea! Enjoy!
 
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 wing11 says at 01:56 et
wow this is helpful one, thx!!
 
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sol says at 07:45 et
Hi guys i am new to the community i have
 
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A says at 04:51 et
Hi,
I have finished watching the video about "incorporation and taxes" but I'm lost. If I understood correctly the suggested way to open a seller central account is as a professional.
-What do I need to open a professional account?
-Do I need a LLC? bank account? address??
Can someone explain ---> my situation will be "Rest of the world selling in the US"
Thank you!
 
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 jo says at 04:52 et
You need an LLC, Bank account and a credit card. Yes your company does not have to be from USA even if you plan to sell in USA
 
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Rodel says at 06:46 et
Could I use Alidropship plugin instead of shopify?
 
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 rick says at 06:46 et
of course you can