A new case study – “This will be banned in Europe!”

Here is another interesting product i found for you to make a new case study

Take a look. Here is their FB promo, basically it’s a small camera similar to gopro but it’s very cheap

I don’t know how small 10 bucks camera can “stop the theft” but their AD is very very effective playing on scarcity. They even put this questionable like “Buy it before it gets banned in Europe” which works really well. Of course nobody will ever ban this cheap mini camera.

In general it’s a great example of the FB ad that works really well. They got thousands of shares and comments from it and tons of clicks and sales.

Now lets check their website:

They are very effective in their shopify store, offering it for reasonable 40 bucks which sounds really cheap comparing to GOPRO which is 450 euro.

Now lets check the sourcing price on Aliexpress

As you can see you can get these cameras from $9.88 per piece. If you are ordering in bulk on Alibaby it can go down as low as 5-6 usd per unit which makes your NET profit around 35 usd. Not bad!

To summarize what we learned from this case study:

1. Pick a product that’s very small and lightweight

2. Play on scarcity and emotions (prevent theft, banned in Europe)

3. Make irresistible offer (super low price 40 usd comparing to known gopro prices)

And you have a winner!

Mike

P.S. If you are in Crypto and bitcoins, make sure to check @Cryptocoinrankings telegram channel, i am sure you are going to love it!

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Last Wall Comments

 
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 Cyril says at 22:52 et
whats the pros and cons of selling your own product on shopify vs amazon??
 
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 Mister A says at 21:45 et
Any tips on choosing right product for FBA?
 
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 Claudia says at 21:45 et
Have you watched the video about the rules on choosing the product? in short, choose a small and lightweight product, not easily breakable, not a complex electronics, avoid patented stuff, price range 20-50 usd, make sure DEMAND is there and check with best seller tool!
 
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 Highlander says at 21:46 et
What categories are best for white labelling busienss?
 
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 lou says at 21:46 et
Sports and Outdoors, Home & Kitchen, Patio, Lawn & Garden and Pet Supplies.. Avoid Appliances, Electronics, cameras, jewerly, music and watches
 
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 Diego says at 17:33 et
I see many people start to use emoji in aweber but i dont udnerstand how to add them to titles??
 
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 Chris says at 17:36 et
Aweber says "use this http://getemoji.com - so it's allowed
 
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Jan says at 01:27 et
Hey guys, how valid are the estimated sales per month in the best seller finder?
 
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 Uncle Sam says at 01:28 et
They are pretty good, you must understand that real numbers only amazon knows, all the tools can use the estimates based on the BSR approximation!
 
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Alessandro says at 08:58 et
Hi to all, I'm new here. I was thinking about starting an action figure store, but I don't think items from Aliexpress are original. Is it a problem for collectors?
Thanks so much.
 
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 Good Vic says at 09:00 et
I see pretty big choice for action figures on aliexpress. but you need to decide for whom are you selling? if you are selling 10-15 usd action figure for kids they dont care if they are "original or not". if you sell memorabilia for collectors then you can charge premium and drop ship from other marketplaces as well.
 
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 Gab says at 09:08 et
Alessandro you can even dropship from ebay and amazon as well for your store. I see the prices start from 5-15 usd for basic action figures toys and 50-100 for "high end" more quality figures
 
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 Ethy says at 11:54 et
Great day for me, made $250 usd yesterday and $220 day before!!! YOU ROCK GUYS!
 
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 Angel says at 11:55 et
thank you for sharing! inspiring stuff ethy
 
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Ernestas says at 22:33 et
this is your start ? :)
 
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 Gautam says at 08:57 et
Congrats. When did you start?
 
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 Dennis says at 01:59 et
congratulation buddy :) hope you will do much more!
 
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Serenade says at 14:06 et
Hi All, I'm new here, Does teelaunch handle customer service? ?
 
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 Oleg says at 14:06 et
Regarding deliveries and fullfillments yes.
 
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 jo says at 16:30 et
They are very helpful, i use them too!
 
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 chris says at 09:57 et
I posted my Critics today, if you care - please send me suggestions here http://sellslikehotcakes.co/critics.php
 
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Sallyann says at 14:22 et
Hi there,
On my own I have set up my Shopify website with my domain, I have Oberlo and have imported lots of products and listed them, however, i am really not sure that they are worded right in the SEO way and I have been trying social marketing but still have no sales, I've been doing this for several weeks now. so I have just discovered Sells Like Hotcakes and thought that you may be able to help me with the marketing, the conversions and eventually with Amazon FBA is this something that you can do or because I have done most of the set up myself do you think I should continue on my own? I really am struggling to get past this rut where I have done everything I should do and no sales. Please help?

thanks in desperation!
Sallyann
 
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 Mike says at 14:24 et
Hi Sallyann, it's hard to suggest anything blindly. I suggest that you post your website here http://sellslikehotcakes.co/critics.php in critics and we can all give suggestions to you!
 
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Jaikishin says at 03:40 et
Hi guys need help to configure the theme like the videos how do I color backgroundto the main menu and put the menu on the side bar on the collections page ? Help
 
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 Evan says at 03:41 et
In shopify go to menu Online Store - > Themes -> click customize theme.
 
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 rick says at 02:28 et
New store is in Critics http://sellslikehotcakes.co/wall.php come and post your feedback to help fellow seller
 
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GERRIE says at 08:27 et
I have watched a lot of videos and I understand what they are telling me to do. However, I can't memorize an all the instructions. Is there a written text instruction that I can reread the instructions as I am filling out the forms? I have been putting everything on my reading list but don't know if that is enough.
 
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 Mike says at 08:27 et
Most of our videos have text transcript to download.