The GDPR is Coming! What It Means For You And Your Business

E-commerce allows for scalability and immense growth if you play your cards right, but this growth comes with a price! As you branch out and start selling in other countries, you need to learn how business is conducted there and most importantly, you need to follow the rules.

Enter the GDPR….

What is the GDPR?

The GDPR is an acronym which stands for General Data Protection Regulation. It is Europe’s data privacy law, and it has been fleshed out by the EU and will take effect soon. When signed into law, the GDPR will become the most comprehensive data law on the planet, it will affect all business in Europe whether small or big, and it will influence how businesses collect data from consumers, including e-commerce businesses.

Even if you don’t do business in Europe, you still need to prepare for it because you may not be based in Europe, but the GDPR will affect you if you have European customers!

How does it work?

The GDPR gives more power to the customer over their data, allowing them to access all their information, change it, delete it, correct it or even prevent organizations from accessing it. So, essentially, with the GDPR in place, you need to be more careful about how you obtain and process people’s data.

What does this all mean?

The GDPR now puts you in charge of protecting your customer’s data and will hold you accountable if anything goes wrong. There has to be transparency when you collect and process people’s data. Under the GDPR, you will need consent to access or process your customer’s data. For example, a customer in the EU might email you and demand you clear out his/her purchase history from your store, under the GDPR, you must oblige this request.

What will happen if I don’t comply with the GDPR?

There will be consequences for failure to comply with GDPR policies. The Supervisory authorities in charge of enforcing the rules could fine you 4% of your global annual turnover. Your business reputation may suffer, and you will lose customers. If you’re in doubt of this, just ask Mike Zuckerberg 🙂

When does the GDPR take effect?

The GDPR will become effective starting May 25th, 2018.

What to do before it kicks in?

To get ready for the GDPR, you need to begin to make some updates to your business:

–    Revisit your privacy policy and your customer disclosures

–    Ensure third-party apps that you use are complying with GDPR rules

–    Consider appointing a Data, protection officer

–    Consider documenting data protection impact assessments

–    Consider revisiting methods used to obtain data and ensure they comply with the GDPR

–    Ensure you obtain consent from your customers before processing any of their personal data

–    Re-evaluate your business and determine if you will be able to comply with the GDPR rules.

Because every business is different, these aren’t hard proof steps to take for the new GDPR age, but they’re practical things to do to get you ready. The best advice here will be to consult with your lawyer so that you have a full proof backing and understanding of the GDPR and how it will really affect you.

In the wake of Facebook data privacy scandal, it is only logical that even more countries will begin to tighten the rules on data privacy in order to protect their citizens. This is one of the perks of living in the 21st century, to survive; we have to keep up with the trends, even if that trend is new data laws.

 

Keep selling guys!

========

P.S. Upgrade to VIP Club and Unlock All The Videos and Tools. Instant Access and $1 Easy Trial

Last Wall Comments

 
50.0000
12
 Mike says at 22:40 et
With the new Amazon policies, Amazon does not allow incentivized reviews tied to free or discounted products. However they still allow discounts coupons and people can leave the reviews as long as you never ASK THEM TO or promise discount in return for a review.. See new video we posted about AMAZON launch and getting reviews legally with Followup series and social media!
 
50.0000
11
 Claudia says at 07:40 et
Moreover discount sales will boost your amazon ranks a lot. It's still a great idea combining with Lightning Deals and PPC.
 
50.0000
2
 Sandra says at 19:19 et
What tools do you use to count your fees?
 
50.0000
6
 Claudia says at 19:24 et
Check Fetcher, CashCowPro and tools like that! Hope it helps! They connect directly to your amazon seller-central to fetch data and build a nice stats&charts&fees page.
 
50.0000
7
 Vin says at 21:10 et
If i get return for dropshipping item?
 
50.0000
11
 Claudia says at 21:10 et
I think we replied that before.. Please use SEARCH first! Use the dropshipper's return policy.? You can use mail forwarding (virtual office) address for package forwarding..
 
50.0000
3
 Aria says at 21:38 et
How to get those magical discounted rates for shipping within US?
 
50.0000
3
 jack says at 21:38 et
Try https://apps.shopify.com/shyp (Hassle-Free Fulfillment for Shopify Sellers they have good rates), also check Shippo and Stamps.com
rates within USA are USPS under 1 pound around 6-10 usd depending on the state
Also app NetParcel, shipwizmo.com
 
50.0000
 Aria says at 21:38 et
I use Flexport for shipping to FBA. works great
 
50.0000
4
 nicholas says at 23:20 et
Does anyone have a checklist of optimising your listings or a go to place for some tips?
 
50.0000
5
 Tyro Meg says at 23:20 et
Target the keywords that convert well for your product via PPC
 
50.0000
3
 Boris says at 23:21 et
Automatic or manual PPC better?
 
50.0000
5
 Claudia says at 23:21 et
@Boris, please watch the video about PPC advanced strategies.
 
50.0000
6
 mia says at 13:24 et
Hi facebook experts.. whats the flow with trust msg and many chat bots? please help i am frustrated
 
50.0000
6
 Ted says at 13:24 et
1. Post top shared post (inspired message etc) and boost it to collect many COMMENTS. the engament must be FOR COMMENTS ! Very important.
like "Tell me one thing that you will trade your best friend for?"
Name your top challenge for this year?"

2. Once you have at least 100 comments on the post, run trust msg with welcome message asking something! important to ASK something. ex "Hi there! thank you for commenting my post!! By the way Whats your beloved dog name?"

3. once they reply they get collected to manychat bot automatically where you build the list,sequences etc and followup via Facebook messanger!
 
50.0000
5
 Jeff says at 13:24 et
are those bots legal or will get me in trouble?
 
50.0000
7
 Evan says at 13:25 et
they use facebook api, if you dont spam or abuse i dont see why you should get in trouble... they simply post messanges in FB messanger on your behalf. Never spam and make sure you are relevant! then you'll be fine! works great for me.
 
50.0000
3
 jo says at 13:30 et
The trick is to get MANY COMMENTS. find top discussed / shared posts and do similar, ASKING people for something. https://app.buzzsumo.com/research/most-shared helps to find most shared posts I neach topic
 
6
Dmitriy says at 01:26 et
Hello from Russia, my name is Dmitry. I want to say, thanks, an excellent resource, sorry there is no Russian. I have two questions:
1. Can I succeed, with your help.
2. I ask you to extend up to 14 days, my free access, because I do not understand English well, I have difficulties with video courses. Thank you in advance!
 
50.0000
7
 Claudia says at 01:27 et
Welcome Drmitriy. You can use the transcribes of the lessons and translate them to your language
 
3
Dean says at 12:32 et
I'm new to Shopify and was following another course but it was very general. This is exactly what I needed. Thanks for the great course!
 
50.0000
6
 Mike says at 01:40 et
thank you for kind words Dean! we really appreciate it
 
50.0000
6
 Mike says at 04:46 et
Over the next few weeks, I’d like to do something a little bit different. 

I thought it would be fun to ask people what they wanted to learn about (so I can customize my future emails to help YOU :-D).

Here's your first question...

What is your #1 single biggest ecommerce challenge right now (and how is it impacting your life on a daily basis)?

Click reply and tell me right now.
 
50.0000
3
 Castle says at 04:47 et
good one! finding time to do all the tasks is my biggest challenge!
 
50.0000
4
 Olga says at 04:48 et
Mike for me is finding good designer is a biggie
 
50.0000
5
 Tycoon says at 05:21 et
For me it's finding the product and suppliers
 
5
mohamad says at 13:28 et
Good idea !! For me this about scalling with Facebook Ads. Actually, I can just make 5 sales by day and i want to Scale :)
 
6
GERRIE says at 08:26 et
I would love to go to the Canton Fair. Do they contract with Dropshippers?
 
50.0000
7
 Mike says at 08:27 et
Yes many of the factories are glad to be a dropshipper.