How to create your own ecommerce store, find product, get traffic and start sales

hi guys! as you know im a passionate jetsurfer but i am also doing
ecommerce selling on amazon and shopify and today i am going to show
you how you can make money by opening your own shopify store, what
tools you need and what traffic sources you can use.

As a fresh example I will be using my new surfing fashion store that
I just opened, take a look. It’s called Noshoes store and it’s selling
funny tshirts http://noshoes.store
It’s a fully functional website so in case you want to support me and
what we do at jetsurfingnation feel free to buy a funny tshirt for
yourself or your friends!

Allright! lets get started! To keep this video quick I will be only
showing you essential tools you need, assuming you already have a
basic understanding of ecommerce. If you have never done any ecommerce
before, then the best is to first pass my short video course at
http://sellslikehotcakes.co that will teach you everything you need to know
from a to z.

So what tools we will need.
1. account at shopify which is a biggest ecommerce platform
2. a domain which you can buy at namecheap and then connect directly to shopify
3. fiverr account which is a biggest marketplace of freelancers that
will help you customise the store and do the designs
4. and finally instagram and facebook ads account to drive traffic
5. and of course i would suggest to get sellslikehotcakes.co account as
well so you can be using the research tools that we developed to help
you find the products

Now lets go through the store i created showing you first major
elements that you need and what to pay attention too.

Next you need to choose the products to sell and the niche. I would
not recommend trying to copy me because surfing is way too small of a
niche. To choose the niche for you and find the idea you can use several tools.

Passionate niches tool
niche finder and google trends
aliexpress top sellers
junglescout

After you chose the product you need to choose the way to sell, there are 3 ways
1. Dropshipping – basically the customer is placing an order and you
go re-order it from the supplier on aliexpress
2. Print on demand – the one that i use in my store using teescape app
3. Amazon FBA or your own fullfillment. When you go big its the best way

Creating a product is what we are going to discuss next. There are several ways:
Sourcing
whitelabelling
create your own designs – fiverr

Now lets quickly go through my store and the design and apps that I am using.
I am showing you all the apps I use and how they help me with the conversions

Finally getting traffic. There are several ways to get traffic:
facebook ads (Directly or via agencies like Vantage app)
retargeting ads (Retarget app)
instagram and youtube influencers (directly or via famebit)

Here is a sample email to instagram Influencers
I’m Mike from Pug Lovers Club… maybe you heard of me from
my youtube channel where I review different pug products.
I’ve been following you for a while and was wondering if you’d be
interested in doing a sponsored post about my new pug dress / Frisbee?
If you’re interested, we can send you free sample for review/unboxing,
and can discuss
further compensation!

Good luck!

P.S. If you have never done any ecommerce
before, then the best is to first pass my short video course at
http://sellslikehotcakes.co that will teach you everything you need to know
from a to z.

========

P.S. Upgrade to VIP Club and Unlock All The Videos and Tools. Instant Access and $1 Easy Trial

Last Wall Comments

 
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 ED says at 21:14 et
What do I do about state taxes? What's nexus?
 
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 jo says at 21:15 et
You are responsible for collecting and remitting sales tax to a jurisdiction if you have established substantial presence in the state of delivery. Once established, you have created nexus. The threshold for this presence differs from state to state and a company’s presence in each state should be examined to determine if nexus has been established or not. A company clearly has nexus if there is a business location in the state/jurisdiction. Once you establish nexus, you are required to register as a retailer with each state before collecting sales tax for that state. Check more here https://www.reddit.com/r/FulfillmentByAmazon/wiki/business_taxes_legal
 
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 Roman says at 21:15 et
Can I put my URL on my product package?
 
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 Claudia says at 21:15 et
Yes you can + inside your insert card too. You cant put links only in communication to the amazon customers via amazon email system.
 
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 eric says at 21:37 et
I am confused with Facebook ads.. It shows on my FB ad is set I've got 15 conversions but in shopify i just got only 7 sales. WTF?
 
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 Evan says at 21:37 et
Eric. Conversions can be of multiple types. Add to cart, view content etc are all counted as conversions. hover over 15 conversions and see how they are broken down.. In short Conversion = Action. It does not mean sale.
 
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 diego says at 21:44 et
Who is importer of record when shipping to amazon? AMAZON?
 
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 little_tiger says at 21:45 et
No.. Amazon will not be the importer of record for any shipment coming in from overseas. Your shipment will be rejected. Your freight forwarder should take care of this! For example I use Flexport..
 
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 Jay says at 21:45 et
What are hidden costs when importing by sea freight?
 
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 Chris says at 21:45 et
JAY - Cargo Insurance, Customs Bond, Arrival Agent Fees, Warehousing fees, Delivery to amazon warehouse fee and of course Custom clearance.. Your freight forwarder should take care of this and give you invoice if any taxes are due!
 
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 freedom says at 21:50 et
Does dropshipping work? i worry about slow delivery times? who will wait 2-4weeks??
 
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 Gab says at 21:50 et
Dont be discarded about drop shipping there are lots of people have succeeded in drop shipping, my advice drop ship is good when you do it internationally. I have no problems with international customers.
 
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 Victor says at 21:50 et
You can reduce the delivery time.. Try DHL, i pass the cost to the consumer, i find consumer will pay the xtra amount to get the instant gratification they seek in online shopping.. Or find domestic suppliers..
It is Ok to use AlieExpress - just make sure that your customers know about the delivery times and the reason is because all products are made to order and direct from the factory.
Then scale up and move slowly to FBA once you know what sells best for your store and fullfill via amazon prime!
 
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 Dr. Jam says at 23:13 et
I know there are many photographer recommendations here, but what I am wondering is what is a fair price per photo?
 
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 jack says at 23:14 et
amzshots.com, great work with great prices. I've paid between $20 to $50 per image. The $50 images are outstanding.
 
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 Aria says at 23:15 et
You overpay a lot Jack... I got awesome photography directly done in China $10 per copy (after Photoshop editing, background removal etc)
 
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 Gab says at 23:14 et
fbaphotography.com or use different photographs found on Fiver
 
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 Nick says at 16:22 et
I'm starting shopify, any tips on what kind of products ell best for you?
 
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 lou says at 16:23 et
I have good success with Print On Demand T-Shirts and Mugs.. Search Tee launch and Tee spring... Best part is that you don't need to dropship - they fullfill orders for you! Hard part is to get it profitable. You must find a passionate niche. Use the Niche finder from sellslikehotcakes - see menu above
 
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 Dakota says at 16:23 et
Great to see u start Nick! Good luck!
 
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 Rob says at 16:25 et
Last year i was successful selling trendy products, like Solar Powered Speakers, Solar powered iPhone chargers, wireless chargers. All that geeks love!
 
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 Claudia says at 16:45 et
Try DOG stickers. Give them away for free and charge 2 usd for shipping. Then upsell your customers with second offer!
 
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 Kylie says at 16:47 et
Nick, Jewerly is super seller. Find it cheap on aliexpress, you typically spend $1.00 per item – $1.50 to acquire a customer – $2.00 Shipping and then we sell them for $15.00 + a $19.99 upsell which converts at like 20%...

necklace+ earlings
ring then upsell earrings

make sure it is related to your passionate niche (ie dog lovers etc)

Example PUG Necklace https://www.aliexpress.com/wholesale?catId=0&initiative_id=AS_20170218084713&SearchText=pug+necklace
 
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 Ron says at 09:15 et
where to find local suppliers?
 
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 Aria says at 09:16 et
see resources... for example http://www.wholesalecentral.com/Made-In-USA.html or salehooo
 
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 Mike says at 14:36 et
How are you guys? Great news, we started the beta of the new tool, called "Reverse ASIN". Take a look if this can help you http://sellslikehotcakes.co/reverse_asin.php
Remember it works only for the high ranked products to let you spy on your competitors. You can no reverse asin products that are not ranked in top 100. Really a great tool, similar to Keyword inspector but no need to pay for credits.
 
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 Gab says at 14:36 et
wow amazing work guys! will test!
 
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 Victor says at 14:37 et
Thank you sellslikehotcakes team, I am glad to be part of the beta!
 
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 Gautam says at 08:57 et
Thanks, Mike. Love it here! Hope to make my first sale soon.
 
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Ricardo says at 04:48 et
HOW DO I manage customer returns?
 
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 Claudia says at 04:49 et
Ricardo, in case of FBA then Amazon will handle everything (returns, refunds). In case of drop shipping, I suggest to buy a virtual forwarding address in USA where customers can send returns and it forwards it to you later.
 
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Ricardo says at 06:24 et
Thanks Claudia! , I am starting with dropshipping aliexpress and shopify. My store is about Rock Music (t-shirts and accesories) I have a fan page with +3 Million fans (fb.com/elrockescultura.org) but they are almost everyone from MEXICO, so epacket here it does not work so well, I tested posting one product, (without ads, pixel, autoresponder, analytics, chatbots, retargeting, etc) and we sold 20 items in 3 days, but 15 from Mexico. So what idea do you know around how can I will manage returns?? thank you!
 
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 Kylie says at 06:25 et
Tshirts you can ship using tspring or t-launch app for shopify or even Merch if you use amazon. you dont need to ship tshirts from china.
I suggest to post your store for critics and we all can post more suggestions. It's hard to suggest blindly.
 
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 mya says at 06:25 et
Mexico is a great market, most people dont sell there and always target USA only.
 
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wade says at 17:44 et
Just about ready to go here ..... I am getting my logo done and plan on going live this weekend.

If I find the nerve look for me to be criticized official like on the critics page :)
 
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 Evan says at 17:44 et
Of course do! We'd love to post some thoughts and feedback! And Good luck!
 
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Oliver says at 02:38 et
Thanks Emma, I got the logo done!
 
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Bill says at 07:39 et
Hi everyone....I'm new here and looking forward to getting this thing off the ground! I'm hoping this course will help me decide which niche/products to use. I went to sign up for the Shopify trial and it asked for my store name....I have no idea ;-) I guess I have a lot of work to do!
 
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 Mike says at 07:39 et
Welcome Bill! Good to have you here. Take your time to watch the videos, especially about Branding to get you some ideas.
 
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sol says at 05:00 et
I want to better my bullet points as i mentioned i have many best sellers and in house softwares that i built myself but i am lacking in describing my products so wwell
 
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 Amelia says at 05:00 et
try bulletpoints tools and keyword research!