How Do I Pick The Right Product To Sell?

Finding the right product to sell is arguably the most important step in running your e-commerce business. The products you choose to sell will define the outcome of virtually everything in your business. Even if you have every other aspect of your business locked down (including optimizing your listing, finding a good supplier or having a good price) as long as you pick a bad product, you will get bad results and lose money. Indeed, product selection is a crucial decision to make and cannot be overlooked.

So now that we know how important product selection is, the only thing left now is actually knowing how to pick the right product to sell. In order to make things easier for you, I have condensed the most important things to look out for in selecting your products into a small list that is easy to understand and use when you are making this very important decision.

  • Ensure your products are lightweight; you want to avoid bulky items, this would save you dollars on unnecessary extra handling fees.
  • Pick marketable/sellable products within your chosen niche; do this by studying what the bestselling products in your niche and tailoring your product choice towards this direction. You want to select a product that is in DEMAND, not something that won’t sell
  • Look out for durable items; avoid products that can break easily
  • Choose items that allow the flexibility of optimization, modification, and improvement. This would give you a wide range of options with clients and chance to make more money
  • Look out for products that encourage reoccurring purchases; essentially, these are products that will keep customers coming back more and keep your pockets FAT 🙂

I hope as you follow these tips you make better choices in selecting the best products that will get you to that goal of $45,000 per month!

We have video courses that deal with product selection and these courses have done complete justice to this topic. We go into full details, offering you expertise advice on how to select your product. We’ll show you what to sell and give you the standard 11 rules for selecting your products. You don’t want to miss out on this one.

Check it out here

Also, In our members’ area of Sells Like Hot Cakes under tools, we provide you with AMAZING tools to help make the selection of the RIGHT product and niche a piece of cake! Ensure to check that out too!

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P.S. Upgrade to VIP Club and Unlock All The Videos and Tools. Instant Access and $1 Easy Trial

Last Wall Comments

 
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 peter jr says at 22:47 et
I just got my first Shopify store installed by following your videos and now adding the essential apps to boost the sales like you suggested. Great stuff, i am super pumped to start selling!
 
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 pat says at 23:12 et
I'm also launching new product next month.. will keep you posted!
 
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Claudia says at 20:56 et
Name one thing that you or your business has struggled with this year?
 
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 USA says at 20:56 et
Motivation and Traffic
 
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 Aria says at 20:57 et
I have more ideas than time to implement them
 
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 Wolf says at 20:57 et
Conversions
 
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 ED says at 20:57 et
Conversions too. Glad I'm not the only one
 
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 Chris says at 20:57 et
Keeping up with stock levels. I always sell out and run out of stock too fast.. Hard to predict what will sell so well
 
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 mya says at 20:58 et
Weight loss lol
 
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 JO says at 20:58 et
Traffic and conversion...Planning to implement new FB strategy from your mastery video!
 
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 Wolf says at 21:13 et
What is estimates for air express and air freight?
 
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 Rob says at 21:13 et
Depends on the product and provider.. Usually express is around $6/kg and air freight $4 to 5.
Sea freight is much cheaper but slower.
 
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 lou says at 21:33 et
Glad to see you are all rocking! I am hitting 20 units sold per day this week. EXCITING STUFF! Just wanted to share! If you doubt - time to START! JUST DO IT!
 
Claudia says at 21:33 et
you rock LOU! thanks for all the help to the community!
 
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 Cameron says at 21:33 et
Great stuff lou! Keep up great work!
 
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 Bill says at 21:34 et
I am planning to reach $150 profit per day next month.
 
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 Optimus says at 21:35 et
Good to hear, good for you! i am just starting is it late?
 
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 Lucy says at 21:35 et
It's never too late. It's a perfect time actually to start Shopify and Amazon FBA! GOLDEN TIME!
 
Claudia says at 21:35 et
I agree with Lucy, great time to start is NOW!
 
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 freedom says at 21:41 et
Anyone knows on demand print for shopify in UK??
 
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 Lucy says at 21:41 et
Check https://apps.shopify.com/all-over-print and teemill.co.uk (it doesn't integrate with Shopify)
 
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 freedom says at 21:50 et
Does dropshipping work? i worry about slow delivery times? who will wait 2-4weeks??
 
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 Gab says at 21:50 et
Dont be discarded about drop shipping there are lots of people have succeeded in drop shipping, my advice drop ship is good when you do it internationally. I have no problems with international customers.
 
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 Victor says at 21:50 et
You can reduce the delivery time.. Try DHL, i pass the cost to the consumer, i find consumer will pay the xtra amount to get the instant gratification they seek in online shopping.. Or find domestic suppliers..
It is Ok to use AlieExpress - just make sure that your customers know about the delivery times and the reason is because all products are made to order and direct from the factory.
Then scale up and move slowly to FBA once you know what sells best for your store and fullfill via amazon prime!
 
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 Olga says at 21:50 et
For VA (Virtual assistant) better flat rate or hourly??
 
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 Evan says at 21:50 et
I never give a flat rate. I always offer hourly because some months it varies and I would never to over pay
 
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 mia says at 09:35 et
Question about inspections in CHINA for amazon FBA. How to get my shipment inspected in China so you can have it sent directly to the Amazon warehouse? Thx
 
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 jack says at 09:36 et
Use a 3rd party inspection company. Check out www.chinaqualitycheck.com or guidedimports.com
 
Blaine says at 00:30 et
Hello I'm new and just trying to feel my way around
 
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 jack says at 00:31 et
Welcome Blaine, you will love it here, we are crushing it!!! Videos are here http://sellslikehotcakes.co/videos.php they work fine for me, try Chrome or firefox.
 
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Tiabrihani says at 12:32 et
Hello everyone, I am so grateful to be a member of this program, I have just started
 
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Alessandro says at 08:58 et
Hi to all, I'm new here. I was thinking about starting an action figure store, but I don't think items from Aliexpress are original. Is it a problem for collectors?
Thanks so much.
 
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 Good Vic says at 09:00 et
I see pretty big choice for action figures on aliexpress. but you need to decide for whom are you selling? if you are selling 10-15 usd action figure for kids they dont care if they are "original or not". if you sell memorabilia for collectors then you can charge premium and drop ship from other marketplaces as well.
 
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 Gab says at 09:08 et
Alessandro you can even dropship from ebay and amazon as well for your store. I see the prices start from 5-15 usd for basic action figures toys and 50-100 for "high end" more quality figures
 
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Gad says at 17:43 et
Hello everyone :-) my name is Gadi, and I'm a new member. Glad to meet you all , and looking forward to be part of your community :)
I would like to ask few questions:
First I'm thinking of adding a donation component to my sales. so part of the profit goes to donation. Is it sounds reasonable, regarding the expenses ?
Second - as I said I live in the UK, will it be a mistake to sell only for the UK market in order to save costs of transaction fees, and saving shipping time. I'm not sure that the thinking is correct, but as I said, I'm a newbie.. thanks, gadi
 
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 Chris says at 17:45 et
Welcome Gad! Donation component is a great way to boost your sales but it must be linked to a good cause and make sense, so that your product is somehow linked to a good story that makes sense
 
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 quirkyfox says at 17:45 et
yeah, like Bamboo product for saving trees...
 
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 Mike says at 17:46 et
hi Gad. Regarding UK question you did not explain if you do dropshipping or FBA? Anyways you can start with UK and expand!
 
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Gad says at 08:03 et
Thank you all for your comments
Regarding your question Mike, I thought about
Dropshipping at first
 
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Gad says at 08:03 et
Two more questions please :
Is there AliExpress in UK, so the shipping would be shorter ?
Second - is it possible and profitable to creat one store, and then inside to create few nitches in it ?
 
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 Mike says at 08:05 et
Gad, Aliexpress is a chinese company. They ship internationally but it's always from china. You can watch video on finding local dropshipping suppliers in your niche in UK if you want to go local route.
Regarding the store - again it depends on what you plan to sell. See my video about branding talking about small brand or more general brand to have better idea!
 
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Gad says at 04:58 et
Thanks !
 
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uma mahesh says at 05:23 et
Hello All,

I am launching a wellness and health niche on shopify. We have our private labeled products and also connected to aliexpress. How can I selectively charge shipping on our private labelled products and not charge on aliexpress products? Thank you
 
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 Chris says at 05:24 et
Uma, two ways...
1. set the shipping zones in shipping settings
2. add shipping cost in price for your private label products and make shipping appear free.
 
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Rodel says at 06:46 et
Could I use Alidropship plugin instead of shopify?
 
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 rick says at 06:46 et
of course you can