Satisfying The Customer: The Ultimate Secret to E-commerce Business Success!

Customers are the lifeblood of any business, and the smart entrepreneur is apt to keep his customers in a loop of good experiences, making them come back for more again and again!

E-commerce business is no exception. Customers always come first, and satisfying them should be your top most priority. There are many factors that determine how successful a business will be, but the customer factor is usually the most crucial in determining profitability.

So it’s about time you focus on your customers and ensure you are providing the best service. But if you haven’t been getting it right, how do you turn things around?

Well,…that’s why I’m here 🙂 Let’s look at 4 things you can do to improve your game in the area of customer service.

Empathy & Care

In our daily running of our business, it is possible to feel fatigued and stressed out, this may lead to a poor show of empathy and care when attending to a customer. Don’t allow this to happen to you. One thing you should remember is that there are thousands of other sellers like you out there offering the same service and probably selling the same products with you, so if you’re rude to a customer or potential customer, you can be sure that they’ll storm off to the next available seller and they won’t be coming back. Show care by sending a thank you message or greeting card to customers that have patronized you, listen to them, understand their needs and proffer solutions, these are the basic tenets of quality service!

Timely Response

Responding quickly to customer inquiries or queries show that you have them at heart and this positions you as a person that isn’t only in it for the money, but someone who genuinely wants to provide the best service he possibly can. In our instant messaging era, nobody likes to be kept waiting, show your customers they are a priority, treat them like they matter.

Learn From Your Customers

Sometimes, things don’t always go well with a sale, the customer might end up unsatisfied with the product. This is no cause for alarm, you should always approach the unsatisfied customer with care and politeness. Be genuinely concerned, ask them what went wrong, find out why aren’t they satisfied with the product. Learn from them. Regardless of how pissed a customer may sound, with the right attitude and response, you can quell the tension, this may not always be the case, some people are just downright nasty. Ensure you are being reasonable with them, take note of their problems and make corrections or refund if you can. Bill Gates once said, “Your most unhappy customers are your greatest source of learning.” 

Over Deliver

The business aphorism “under promise but over deliver” is old but it isn’t obsolete. Delivering more than what is expected is sure to impress your customer who would quickly find him/herself telling everybody about that amazing online store that added a free coffee mug alongside the product they ordered. It may not be always easy to do stuff like this all the time, but you can take advantage of special seasons like Christmas and Easter to chip in an extra gifts for your customers. This is a nice way to market your brand as a caring business!

It is often said that the best form of advertising is word of mouth, well… who better to spread the good word of your amazing service than those who have experienced this service first hand?

Ensure that your customers are telling people good things about your business; provide top notch service, and next time they show up at your store, they’ll bring their friends along.

Have a profitable week ahead!

Bye for now…

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Last Wall Comments

 
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 Mike says at 22:40 et
With the new Amazon policies, Amazon does not allow incentivized reviews tied to free or discounted products. However they still allow discounts coupons and people can leave the reviews as long as you never ASK THEM TO or promise discount in return for a review.. See new video we posted about AMAZON launch and getting reviews legally with Followup series and social media!
 
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Claudia says at 07:40 et
Moreover discount sales will boost your amazon ranks a lot. It's still a great idea combining with Lightning Deals and PPC.
 
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 sam dh says at 23:18 et
i'm sam from LA.. new here.. LOVE it so far. excited to get started.. researching product now.. any tips?
 
Claudia says at 07:40 et
Welcome Sam. Glad to have you with us.. Have you checked the new PRODUCT RESEARCH VIDEO? I have shared our tips there and gave step by step instructions how to do it!
 
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Claudia says at 23:22 et
And don't put all eggs in one basket. Launch several products (ideally related) to build a brand quickly + Build your LIST!
 
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 USA says at 20:59 et
What about long waiting time with dropshipping from aliexpress?? 2-4 weeks is a lot of wait? wont there be complains and refunds?
 
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Claudia says at 20:59 et
That's not an issue as long as you don't sell on amazon or ebay and only use this method on your OWN site (shopify store). So you customer cant ruin your acc feedback with negative reviews on slow delivery time.
For amazon you should only use domestic dropshippers to avoid long waiting time.
One more tip - call the shipping "FREE". when something is free people tend to complain less. Okay it's slow but i got it for free so i will wait.
 
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 Optimus says at 21:02 et
hi guys! great to see you are all crushing it. Any help would be really appreciated.. How can I ship Fedex DHL from ali without killing the bank?
 
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Claudia says at 21:02 et
Welcome to community! You will love it here! Regarding your question - Make a deal with your supplier or get your own Fedex and DHL account. Usually a big factory that ships a lot get special deals and lower rates on shipping.
 
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 Elena76 says at 21:19 et
I'm new here too.. Great course. Everyone talks of winning the "Buy Box".. whats a Buy Box??
 
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 Evan says at 21:19 et
The Box that appears on the product detail part containing the "Add to cart" button.. You got to win it ;)
Or else sale goes to someone else.. If you are only seller then it wont matter. Read more http://www.amazon.com/gp/help/customer/display.html?nodeId=200401830
 
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 robert says at 21:19 et
you gotta win it!
 
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 lou says at 21:33 et
Glad to see you are all rocking! I am hitting 20 units sold per day this week. EXCITING STUFF! Just wanted to share! If you doubt - time to START! JUST DO IT!
 
Claudia says at 21:33 et
you rock LOU! thanks for all the help to the community!
 
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 Cameron says at 21:33 et
Great stuff lou! Keep up great work!
 
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 Bill says at 21:34 et
I am planning to reach $150 profit per day next month.
 
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 Optimus says at 21:35 et
Good to hear, good for you! i am just starting is it late?
 
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 Lucy says at 21:35 et
It's never too late. It's a perfect time actually to start Shopify and Amazon FBA! GOLDEN TIME!
 
Claudia says at 21:35 et
I agree with Lucy, great time to start is NOW!
 
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 Ray says at 21:44 et
What is ISF? I am confused
 
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 jack says at 21:44 et
It's Importer Security Filing.. As the importer, you are required to file some basic information before the cargo departs overseas and arrives in the US. Your freight forwarder will always taken care of this but double check always!
 
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 Gab says at 22:23 et
Amazoners... with new UPC rules, is it better to print the FNSKU directly onto the product instead of a UPC?
 
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 Alice says at 22:23 et
yes i did it and it worked fine
 
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 Victor says at 15:03 et
My problem is I am selling too fast and often run out of stock... Should i rise prices to slow down or let it run out of stock?
 
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 chris says at 15:03 et
Dont rise prices it will lower your BSR and ranks... Run out of stock swinging and refill fast!
 
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 Alice says at 15:04 et
forecast.ly and cashcow pro will help you manage inventory and plan better! hope it helps!