Amazon Product Listing Optimization: Why Product Photos Matter!

Instagram has become one of the fastest growing and most successful social media outlets.

Why is this so?

They recognized one simple FACT; People love pictures!

Then they capitalized on this and built their company around this niche, and within three years, they took over the world.

So, no matter how you want to spin it, Pictures DO Matter!

This rings true especially when it comes to listing your products on Amazon.

Humans have always appreciated visual images compared to writing. One of our earliest known methods of written communication came in the form hieroglyphs which are essentially drawing! So, using pictures the right way on Amazon allows you to tap into that primordial human instinct embedded in the subconscious of your potential customers.

However, one thing to note is that pictures are not to be used anyhow. They must be attractive and more importantly adhere to Amazon’s product photo requirements.

So, if you are experiencing some drought in sales, then perhaps you should take a look at your product photos and make some tweaks! Never overlook this! A few optimizations in your product listing can be sufficient to end sales drought and send your business to new heights!

When next you take a look at your Amazon listing page, ask yourself a few questions.

  • Do my product photos have enough visual appeal to attract customers?
  • Do I feel compelled to click on my page after viewing these pictures?

If you’re unsure or your answer is “NO,”  then you should seriously consider making some changes in this area.

Most people often run to professionals to assist with product photography, however, a lot of people cannot afford the professional’s touch. If you fall into the latter category, then you need not worry, we have a special DIY course to handle Product photography for Amazon listings right here!

Feel free to check it out.

Have a great week guys!

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Last Wall Comments

 
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 Cyril says at 22:52 et
whats the pros and cons of selling your own product on shopify vs amazon??
 
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 adam says at 21:09 et
What books do you recommend for personal growth guys?
 
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Claudia says at 21:09 et
The 4 hour work week, Secrets of the Millionaire Mind, Losing My Virginity, Think and grow rich, Laptop millionaire, Millionaire fast lane, 10x rule, How to influence people, Cashvertising,
Rich dad poor Dad, The richest man in Babylonia, The blue truth, The hidden entrepreneur, Tony Robbins books and audios.
 
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 Spider Fuji says at 21:18 et
I have a question to Amazon, not to you guys... Does Seller support have a number I can call?
 
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 David says at 21:18 et
You can get direct support through seller support.. Use the contact seller support link at the bottom of the page and request response by call back, they will call you if it is an issue which can be dealt with on the phone. Also I found following Amazon.com 866-216-1072
877-251-0696 206-266-2992 Cust. service Seller support
 
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 Gab says at 21:36 et
Do you fullfill yourself or dropship guys?
 
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 Victor says at 21:36 et
I used to do a hybrid of both physically stocked inventory and drop shipped products. I usually dropship from warehouses based in the US so it's faster.. and international ones from CHINA.. My advice, start by dropshipping first to validate products amd test and build momentum.. once you see it sells well get fulfilling inventory on the products that sell the most!
 
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 Evan says at 21:37 et
I dropship still, nothing wrong with ALiexpress dont listen to guys who say it does not work! i am making a killing with it
 
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 Father says at 23:25 et
When running a promotion, what is the recommended discount for the sale to count as a verified review and feed the amz algorithm?
 
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 Emili says at 23:27 et
Amazon does not reveal exact cutoff data for "verified" vs "unverified". some people say it's 50% but it's a wild guess. It does not matter really. Don't overthink it Father.
 
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 Emili says at 23:27 et
I give minimum of 80% off. Keeps buyers happy and many reviews coming (WITHOUT asking even with new policies all ok).
 
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Dmitriy says at 01:26 et
Hello from Russia, my name is Dmitry. I want to say, thanks, an excellent resource, sorry there is no Russian. I have two questions:
1. Can I succeed, with your help.
2. I ask you to extend up to 14 days, my free access, because I do not understand English well, I have difficulties with video courses. Thank you in advance!
 
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Claudia says at 01:27 et
Welcome Drmitriy. You can use the transcribes of the lessons and translate them to your language
 
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 victoria says at 08:06 et
My advice for people who are not successful with dropshipping/shopify - remember its not just about the product but the ads strategy!without building REAL community cold traffic ads just don't work to the cold traffic. I see others who are successful with dropshipping among my partners do a serious community and devote great effort into building it (like baby / moms community) or funny products community.
paying just for clicks to cold traffic with no community just does not work, no matter how hard you work or how much you test! So my advice is first build a facebook community before paying for facebook ads. there is some great video about it in the sells like hot cakes course in the end of the shopify mastery.
 
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 Speedy says at 08:06 et
Great point. People love to buy from people they like!
 
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Claudia says at 09:35 et
Datacenter migration - We are pleased to announce that we are moving to a new state-of-the-art data center in Arizona. scheduled downtime May 20-21
We will begin a physical move of all active servers on May 20, 2017 at 8:00 PM PDT (GMT-7). We expect the equipment to be at the new facility by May 21st at 6:00 AM PDT (GMT-7).
 
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 chris says at 09:56 et
thank you for headsup you guys rock!!
 
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Jimmy says at 03:26 et
Hi there, I am a newbie at here. May I know what is the best auto currency switcher for Shopify? Thanks.
 
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 James.W says at 03:27 et
Welcome, there are many plugins, not sure which is best, they are pretty same! https://apps.shopify.com/auto-currency-switcher
 
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Jimmy says at 12:15 et
Now I am using Auto Currency Switcher, thanks so much James.
 
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EDWARD says at 16:45 et
Hi, Claudia and Friends...
Just brainstorming a bit! Is it possible to monetize a Shopify store solely or in part by customer's purchases?

Ed
 
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 Mike says at 16:45 et
I am not sure what you are asking Edward. Please explain more